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Membership

Mission: Insure financial stability through membership investments and provide services, benefits, and opportunities.

Goal:
Increase membership to 1600.
Strategy: Conduct annual membership drive.
Action plan:
  • Recruit volunteer teams to sell during at least one campaign.
Strategy: Continue to sell the mission of the Chamber.
Action plan:
  • Meet the new sales quota.
  • Continue direct sales program.
  • Print membership addendum in June 2003.
  • Train new Chamber staff on membership costs.

Goal:
Maintain 80% or higher retention.
Strategy: Conduct new membership receptions.
Action plan:
  • Hold spring, summer, and fall receptions both morning & evening hours available.
Strategy: Maintain networking opportunities.
Action plan:
  • Hold quarterly Power Breakfast meetings.
  • Continue with Business After Hours.
  • Continue with Diplomat Visitations.
  • Add Power Networking event.
Chair: Ann O'Bryan, Diplomats
Chair: Randy Goldsmith, Business After Hours
Chair: Phyllis Arthurs, Power Networking
Chair: Sheryl Fulton, Chamber Power Breakfast

Goal:
Offer benefits to meet membership needs
Strategy: Provide, review, monitor, & develop benefits for our members.
Action plan:
  • Continue to research members needs.
  • Create new media package for new members.

Goal:
Inform and promote member firms and their services.
Strategy: Continue to let membership know of other Chamber members and their services.
Action plan:
  • Continue to mail Chamber Connection.
  • Provide members an opportunity to promote their businesses in Newcomer Packet.
  • Mail Community Happenings monthly.
  • Promote new Membership Marketing Center in Chamber Lobby.

Goal:
Reward and recognize involvement in membership development.
Strategy: Continue with awards.
Action plan:
  • Continue with Chairman's Club for high levels of selling memberships.
  • Continue with Diplomat of the Quarter and of the Year.
  • Continue with Salesperson of the Year.
  • Change membership plaque to a window cling for more prominent display. Add year so general public will see if the membership is current.
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Copyright © 2011, 2012
Greater Topeka Chamber of Commerce
All rights reserved.

120 SE Sixth Avenue, Suite 110
Topeka, KS 66603-3515
P  785.234.2644
F  785.234.8656